Field Day is an action-packed event powered by Bridgestone, featuring flag football drills and activities led by NFL players and women in leadership at Bridgestone Americas, Play Like a Girl, and NFL teams like the Cleveland Browns, Dallas Cowboys, LA Rams, New England Patriots, and Tennessee Titans.

For this project, we developed a vibrant branding system that reflects the energy and empowerment behind the event. Using bold colors from Play Like a Girl and Bridgestone’s palettes, we blended custom graphics from an Adobe template and imagery from Field Day 2023. The result is a cohesive, dynamic look that captures the spirit of teamwork and inspiration for the next generation of athletes.